How to Set Up Google Analytics for Website
Analytics

How to Set Up Google Analytics for Website

Google Analytics is the most widely used analytics tool for website traffic or app usage analysis. Although there are two packages of Google Analytics are…

The Science of SEO
SEO

The Science of SEO

As a SEO specialist, I often come around a question from juniors colleagues and other people that is “what is SEO?“. It is a question…

Difference Between Inbound Marketing and Outbound Marketing
Inbound Marketing

Difference Between Inbound Marketing and Outbound Marketing

Most of marketers – if not all outbound marketers – still think trade shows, telemarketing, email blasts to purchased lists, television ads, banner ads, radio…